- Begins offering services in Dallas, Fort Worth and surrounding areas
- Brings on the two top-performing former Redfin agents as Licensed Local Experts, and plans to add several full-time employees and engage hundreds of local vendors in the next few months
Knock today announced its expansion to Texas with the launch of the first-ever Home Trade-In platform in Dallas and Fort Worth and surrounding areas. On a mission to make the home buying and selling process certain, convenient and cost-effective, Knock’s Trade-In empowers customers buying and selling at the same time by finding and buying their next home on their behalf, and then selling their old home on the open market.
“Launching in Dallas-Fort Worth is an exciting milestone for Knock,” said Sean Black, Co-Founder and CEO. “As we expand nationally, we are eager to apply the benefits of our Home Trade-In to different regions of the U.S., where the environment may vary but competition is still fierce.”
To successfully fuel this expansion west, Knock has hired multiple Licensed Local Experts, or Knock salaried agents, who are local real estate veterans experienced in technology-driven solutions. Adrienne Kieschnick, formerly Redfin’s number one performing agent in Dallas, has lived in the area for 20 years, and been practicing real estate for nearly half that time.
“I joined Knock because I want to help the consumer, and I believe our Home Trade-In program solves for problems other brokerages do not,” said Kieschnick. “Dallas is a sellers’ market, which creates a significant bottleneck issue for people buying and selling at the same time that Knock solves for. It’s brilliant, and I’m excited to be a part of it.”
Dallas home prices are up 5.2% year over year, as the area experiences increased demand from out-of-state buyers attracted to the booming jobs market and the relatively low cost of living. However while home buyers from states like California are able to easily make cash offers on the area’s relatively low-priced homes, local home buyers who are selling a home at the same time, and therefore must make contingent offers, are challenged by the competition.
Knock Deals, Knock’s home search engine that uses proprietary algorithms to highlight Awesome deals on the market, shows that on average, Dallas homes priced $500,000 and under have the potential for savings of 3.79% off list price. By making a non-contingent offer on the customer’s behalf, Knock often helps customers take advantage of these potential savings. Overall, the Knock Home Trade-In offers them a competitive advantage as they make home changes that reflect their life changes, from families looking to move to the suburbs and better school districts as they grow, to empty nesters downsizing and moving downtown.
Knock (www.knock.com) is the first Home Trade-In platform, a revolutionary new approach to home buying and selling that is certain, convenient and cost-effective. Launched by the founding team members of Trulia.com, the company uses data science to price homes accurately, technology to sell them quickly and a dedicated team of Licensed Local Experts to guide consumers through every step of the process. Knock’s top tier investors include RRE, Redpoint, Greycroft, Corazon Capital, Correlation Ventures, Great Oaks Venture Capital and FJ Labs. The company has offices in New York, San Francisco, Atlanta, Charlotte and Dallas, with several more on the way.